The Website – Small Business Marketing – Part 2 Why is it that small businesses don’t invest in a high-quality website? As a small business owner, you have no problem paying hundreds or thousands of dollars for a phone book ad. You do this because you feel like “If I don’t list my business in… Continue reading The Website – Small Business Marketing – Part 2
Category: Marketing
Small Business Marketing
Small Business Marketing This is the first in a series of small business marketing posts. Like many of the examples I use in my blog posts, the fictitious company is “AAA Carpet and Rugs”, and their slogan is “you can walk on us”. The owner has often fallen for most of the gimmick marketing tricks… Continue reading Small Business Marketing
Bad Design – Engrish Edition #2
Bad Design – Engrish Edition Not all these are online marketing, but marketing failures in general. Engrish is a slang term for the misuse or corruption of the English language by native speakers of Japanese, Korean, and other Asian languages.
Bad Design – Spelling Errors #2
Bad Design – Spelling Errors #2 I personally suck at spelling and grammar and I’m sure it shows in my blog. But when I design something I always have a second and third set of eyes check it before it is released to the public. It can be very embarrassing for you the designer and… Continue reading Bad Design – Spelling Errors #2
Bad Design – Engrish Edition
Bad Desing – Engrish Edition Not all these are online marketing, but marketing failures in general. Engrish is a slang term for the misuse or corruption of the English language by native speakers of Japanese, Korean, and other Asian languages. Diarrhea skateI have nothing, no clue what it means in their native language Fuk MiToo… Continue reading Bad Design – Engrish Edition
Bad Design – Spelling Errors
Bad Design – Spelling Errors I personally suck at spelling and grammar and I’m sure it shows in my blog. But when I design something I always have a second and third set of eyes check it before it is released to the public. It can be very embarrassing for you the designer and the… Continue reading Bad Design – Spelling Errors
Bad Design – Logo Edition #4
Bad Design – Logo Edition #4 Logo design is important, your logo needs to properly convey and explain what your business is. You will be using this logo for all your branding and marketing. I often see small businesses that think that their logo is a “household name” and that everyone will recognize it. That… Continue reading Bad Design – Logo Edition #4
Bad Design – Logo Edition #3
Bad Design – Logo Edition #3 Logo design is important, your logo needs to properly convey and explain what your business is. You will be using this logo for all your branding and marketing. I often see small businesses that think that their logo is a “household name” and that everyone will recognize it. That… Continue reading Bad Design – Logo Edition #3
Bad Design – Font Edition #3
Bad Design – Font Edition #3 Choosing the correct font for your design project is very important. Most businesses will hire someone to design their project based on their vision. Many design companies will design exactly what the client wants without any questions. It is important that you and your designer communicate and that you… Continue reading Bad Design – Font Edition #3
Bad Design – Design Edition #2
Bad Design – Design Edition #2 So many businesses design their marketing advertisements in a vacuum. I recommend that you always and I mean always pull in family, friends, and, trusted business partners/employees to look at your final draft(s) of your design project. That way you can avoid some of the obvious mistakes like those… Continue reading Bad Design – Design Edition #2